Privacy Policy

Privacy Policy – Objective & Scope

The purpose of this Privacy Policy is to describe the reasonable security practices and procedures adopted by Shanaya FinServices to safeguard the personal and sensitive personal data or information (“Personal Information”) shared by users while accessing or using our website, platform, or services

We respect the trust you place in us and are committed to protecting your privacy. To provide a secure and reliable digital experience, we implement appropriate technical, administrative, and organizational safeguards to protect the confidentiality, integrity, and security of your Personal Information during collection, storage, processing, and transmission over the internet.

This Privacy Policy explains:

• What Personal Information we collect
• How such information is used, stored, and protected
• The circumstances under which information may be shared or disclosed

This Privacy Policy may be updated or modified from time to time to reflect changes in legal, regulatory, or business requirements. Users are encouraged to review this Policy periodically. Continued use of the website or services after any changes shall constitute acceptance of the updated Privacy Policy.

This Privacy Policy forms an integral part of and should be read in conjunction with the Terms & Conditions of Shanaya FinServices.

Collection of Customer’s Personal Information

To access and use certain features of the Shanaya FinServices website or platform, users may be required to register and create an account. During registration or activation, you may be asked to provide basic details such as your name, email address, mobile number, login credentials, and any other information as required by applicable laws or regulatory authorities.

In order to enable payment facilitation, account verification, and compliance with statutory requirements, you may also be required to submit Know Your Customer (KYC) information, which may include details such as PAN, bank account information, identity or address proof, or other verification documents. Submission of such KYC information is mandatory for availing certain services and for processing online transactions.

The Personal Information and KYC data collected may be stored, processed, accessed, and shared with authorized technology partners, payment gateways, banks, and other regulated third-party service providers strictly for the purposes of:

• User verification and compliance
• Transaction processing and settlement
• Account management and reporting
• Fraud prevention and risk management

From time to time, we may request additional Personal Information to offer enhanced services, features, or benefits. In such cases, you will always have the option to provide or decline such information, unless disclosure is required by law or necessary for service delivery.

Use of Customer’s Personal Information

Shanaya FinServices collects, processes, and uses your Personal Information solely for legitimate business, regulatory, and service-related purposes, including but not limited to the following:

• To provide, operate, and manage the services, features, and facilities requested or availed by you through the website or platform.
• To process transactions, generate statements, and fulfill contractual or legal obligations.
• To send administrative communications, such as service updates, transaction alerts, payment notifications, security messages, and important notices related to your use of the services.
• To monitor and analyze usage patterns of the website or platform in order to improve performance, functionality, and user experience.
• To conduct internal research, analytics, and service enhancement, including troubleshooting technical issues and improving system security.
• To detect, prevent, and protect against fraud, unauthorized activities, errors, or other illegal or prohibited conduct.
• To contact you, where necessary, for customer support, verification, service-related updates, or compliance purposes.
• To share limited Personal Information with authorized third-party service providers, including payment gateways, banking partners, technology vendors, and support service providers, strictly on a need-to-know basis and only for the purpose of enabling or improving the services.

Shanaya FinServices may engage affiliates, group companies, or third-party service providers to assist in delivering website functionality, communications, transaction processing, hosting, or customer support. All such third parties are required to maintain confidentiality and data protection standards consistent with this Privacy Policy and applicable laws.

Sharing and Disclosure of Personal Information

Shanaya FinServices does not sell, trade, rent, or commercially exploit your Personal Information with any affiliated or unaffiliated third parties.

We disclose Personal Information only where necessary and lawful, and strictly for the purposes outlined in this Privacy Policy, including the following circumstances:

• To provide, operate, and deliver the products and services requested or availed by you.
• For transaction processing, settlement, reconciliation, reporting, and statement generation.
• To comply with applicable laws, regulations, court orders, governmental requests, or legal processes.
• To enforce or apply our Terms & Conditions, contractual obligations, or service agreements.
• To protect and defend the rights, property, or safety of Shanaya FinServices, its affiliates, users, partners, or the public, including for fraud prevention and risk management.
• To share information with authorized third-party service providers, such as banks, payment gateways, technology partners, auditors, or compliance vendors, strictly on a need-to-know basis and subject to confidentiality and data-protection obligations.

Shanaya FinServices may also create and use anonymized or aggregated data that does not personally identify any individual. Such data may be used or shared for purposes such as analytics, research, service improvement, benchmarking, or business insights, without revealing personal identities.

Promotional Communications

Shanaya FinServices may send you periodic account summaries, transaction alerts, service notifications, and administrative communications through email, SMS, or other electronic means related to your use of the website or services.

With your consent, we may also send promotional communications, including newsletters, updates, research content, feature announcements, or information about products and services offered by Shanaya FinServices or its partners.

You may opt out of receiving promotional communications at any time by:

• Following the unsubscribe instructions provided in the email or message
• Updating your communication preferences on the website or platform

Please note that opting out of promotional messages will not affect the delivery of essential service-related communications, such as transaction confirmations, payment alerts, security notifications, or regulatory disclosures, which will continue for as long as you use our services.

From time to time, Shanaya FinServices may invite you to participate in surveys, contests, feedback programs, or promotional activities. Any information shared by you in connection with such activities will be handled in accordance with this Privacy Policy, unless otherwise stated in the specific rules or terms applicable to such activities.

Use of Cookies and Online Session Information

The Website automatically collects certain non-personal and anonymous information through standard usage logs maintained by our web servers. This may include technical information such as browser type, operating system, IP address, and website activity, which may be collected through cookies or similar technologies.

Cookies are small alphanumeric text files placed on your device by your web browser when you visit a website. These cookies help us recognize your browser and store certain session-related information.

Shanaya FinServices uses cookies for purposes including but not limited to:

• Simplifying and improving the login experience for registered users
• Maintaining secure user sessions.
• Enhancing website functionality and performance.
• Ensuring security, authenticity, and fraud prevention.
• Understanding website usage patterns to improve our services.

Most web browsers allow you to control, block, or delete cookies through their settings. You may choose to disable cookies; however, please note that doing so may limit or impair certain features and functionality of the Website and services.

By continuing to use the Website without disabling cookies, you consent to our use of cookies in accordance with this Privacy Policy.

Data Security

To access and use the Services, users are required to register and create a Login ID and password. These credentials are essential to protect your privacy and security. You are solely responsible for maintaining the confidentiality of your Login ID and password and must not disclose them to any third party. We strongly recommend that you change your password periodically and immediately notify us of any unauthorized use of your account.

Your password must meet the security standards prescribed by the Website. As a security measure, the Website may automatically reject weak or non-compliant passwords. ZEROVENTORY shall not be responsible for any loss, damage, or unauthorized access to your account resulting from:

• Your failure to maintain the confidentiality of your Login ID or password
• Your disclosure of login credentials to any third party
• Any violation of this Privacy Policy or the Website’s Terms of Use

With respect to KYC information and payment-related details provided by you for enabling online transactions, such information may also be accessed, stored, and processed by authorized third-party technology service providers or payment gateway providers. All such information is treated as proprietary and confidential, and is used, shared, maintained, or processed strictly on a need-to-know basis and solely for the purpose of service enablement, in accordance with applicable laws and contractual obligations.